Wired has an interesting article about Stewart Butterfield, the guy who founded Flickr and Slack. It is about Stewart and how he went from growing up on a commune in Canada to founding Flickr, getting bought out by Yahoo, and beyond. It’s a very interesting look at internet companies from the “Web 2.0” days up until today.
In the article, Stewart and a co-founder of Slack are talking about ice. Yes, ice. Mainly about how clear a good ice cube is and why that is critical to making a good drink. I thought the conversation was a bit extreme until I remembered reading about ice recently on blogs like Marco’s and Casey’s.
So.. I guess ice is the new coffee. People have moved on from obsessing over the perfect coffee and are now worrying about making perfect ice. Personally, I do care about my coffee (at least to some extent) but I don’t see the fascination with ice. I’ll sit out this craze and wait for the next one.